Amazon Trending Search Terms - Sep 16th 2024

TRENDING TERMS

This week’s keywords list is sponsored by

Here’s this week’s list of rapidly trending search terms, insights and growth analysis.

Topic #1
Cabinet Locks Baby Proofing (Annual Vol 1900K, +9,000+% YoY)

Why It's Growing:

• Demand for Baby Safety: As new parents increasingly focus on baby-proofing their homes, products like cabinet locks are becoming essential. More families are making safety a priority, leading to a surge in demand for these products.

• Home Safety Awareness: Parenting blogs, social media influencers, and pediatricians often emphasize the importance of securing cabinets to prevent children from accessing dangerous items like cleaning supplies or sharp objects.

• Increased E-commerce Shopping: More parents are purchasing baby-proofing products online due to the convenience of e-commerce, leading to keyword growth on platforms like Amazon

Key Features Sought by Consumers:

• Easy installation (no tools required)

• Strong adhesive or lock mechanism

• Childproof yet accessible for adults

• Compatibility with various cabinet types

Topic #2
Teeth Whitening Strips (Annual Vol 4200K, +388% YoY)

Why It's Growing:

• Cosmetic Trends: Teeth whitening has become a key part of personal grooming, especially for consumers who want quick results without visiting a dentist. Many people are looking for over-the-counter, affordable, and convenient solutions.

• Social Media Influence: Beauty influencers and celebrities frequently promote teeth whitening products, including strips, which drives consumer interest.

• Post-Pandemic Self-Care Boom: After the pandemic, there has been a surge in self-care and cosmetic products as people resume in-person events and focus on their appearance, including their smiles.

Key Features Sought by Consumers:

• Fast and visible results (within days)

• Non-sensitive formula that doesn’t damage enamel

• Easy-to-use and stay-on strips

• Professional-grade ingredients

Topic #3
Tonsil Stone Remover (Annual Vol 4100K, +357% YoY)

Why It's Growing:

• Awareness of Tonsil Stones: Tonsil stones (tonsilloliths) are becoming more commonly discussed due to the discomfort they cause, such as bad breath and throat irritation. With more people seeking non-surgical remedies, the market for tonsil stone removers is expanding

• DIY Healthcare Trend: Consumers are increasingly looking for home remedies and tools to address minor medical issues without needing professional intervention. Tonsil stone removers are affordable and accessible solutions

• Educational Content: YouTube and other platforms have made people more aware of this condition and the tools to remove tonsil stones, driving sales on Amazon

Key Features Sought by Consumers:

• LED light for visibility during removal

• Soft silicone or medical-grade material to avoid irritation

• Easy-to-clean and reusable

• Comfortable handle for precise use

Topic #4
Hypochlorous Acid Spray (Annual Vol 4300K, +333% YoY)

Why It's Growing:

• Health and Safety Consciousness: Hypochlorous acid is a powerful yet gentle disinfectant, and its popularity has surged as people seek more effective ways to sanitize their environments, especially post-pandemic.

• Skin-friendly Disinfection: It’s recognized for being safe on the skin, making it popular for use in wound care, acne treatment, and as a gentle disinfectant for sensitive areas.

• Natural Alternative to Harsh Chemicals: As consumers shift towards natural and non-toxic cleaning products, hypochlorous acid sprays are becoming favoured over bleach and other chemical-laden cleaners.

Key Features Sought by Consumers:

• Non-toxic and safe for children and pets

• Versatile for multiple uses (wound care, skin, and surface cleaning)

• Dermatologist-approved for acne treatment and sensitive skin

• Odorless and alcohol-free

Topic #5
Neck Wrinkle Patches (Annual Vol 3900K, +702% YoY)

Why It's Growing:

• Anti-Aging Skincare Trend: As skincare routines grow more advanced, consumers are looking for ways to address specific concerns, such as neck wrinkles. Neck wrinkle patches offer a targeted solution for those looking to smooth out fine lines.

• Overnight Beauty Treatments: Patches are popular because they offer overnight results, and customers enjoy the convenience of wearing them while they sleep. These products are gaining traction as part of broader trends around non-invasive, at-home treatments for skin rejuvenation.

• Influence of Skincare Communities: Social media skincare enthusiasts often highlight products like neck wrinkle patches, boosting their popularity. Amazon’s beauty categories are also growing due to influencers driving demand for specific products.

Key Features Sought by Consumers:

• Comfortable to wear overnight

• Clinically proven to reduce fine lines

• Hypoallergenic and suitable for sensitive skin

• Reusable and made with high-quality materials like medical-grade silicone