Amazon Trending Search Terms - Sep 26th 2023

TRENDING TERMS

Here’s this week’s list of rapidly trending search terms, insights and growth analysis.

Topic #1
Solar Lights For Outside (Monthly Vol 1.1M, +3900% YoY)

In case you’re not familiar with them, outdoor solar lights use solar cells that convert sunlight into electricity. That electricity is stored in the lights’ batteries and used at night to light your home. Installation is typically a breeze, too.

What’s Next

Solar lights are an increasingly popular option when it comes to choosing an ideal landscape lighting solution. After all, the best outdoor solar lights provide brightness around your home with minimal effort on your end—and best of all, they won’t make a dent in your power bill. Hence it was the top trending keyword in Q4 2023.

Topic #2
Drunk Elephant (Monthly Vol 1.3M, +438%)

Drunk Elephant launched in 2013 in Houston, Texas. The brand came to fruition due to founder Tiffany Masterson being unable to find skincare formulated without the toxic ingredients.

She created a brand with the USP of being free from silicones, chemical screens, sensitising colourants, perfumes or essential oils.

What’s Next

Drunk Elephant D-Bronzi Drops went viral on TikTok in early 2023. Since then, its monthly search on Amazon jumped almost 5x.

The bronzing drops are designed to be mixed with your favourite moisturiser or serum, and TikTok users have been raving about the glowy results so much that stores are having a hard time keeping the formula in stock.

Topic #3
Vanity Mirror With Lights (Monthly Vol 1.1M, +135%)

When it comes to makeup application or precision tasks like eyebrow grooming, here’s the truth: Even the best products or the steadiest hand are no match for poor natural lighting and a blurry reflection.

If you do your makeup in a dim room or pluck your brows in a super-zoom mirror, you’re likely going to take a step back and think, “What have I done?”

What's Next

The solution? Lighted makeup mirrors. Unlike a plain old, wall-mounted bathroom mirror or a vanity mirror with lights, these high-tech reflectors project a halo of illumination directly on your face to make grooming simple and accurate, so you’ll never again walk out of the house with an unblended line of foundation along your jawline or overly plucked eyebrows.

Topic #4
Celtic Sea Salt Organic (Monthly Vol 1.5M, +4400% YoY)

Organic sea salts are a natural and healthy alternative to traditional table salt. Harvested from the ocean and minimally processed, these salts retain all of their natural minerals and nutrients.

They come in a variety of flavors and textures, from coarse to fine, and can be used in cooking, baking, and as a finishing touch on your favorite dishes. Organic sea salts are also a great way to add flavor to your meals without adding extra calories or artificial ingredients.

What's Next

Celtic Sea Salt is an Essential Superfood, safe for daily use. When it comes to natural and nutrient-dense alternatives, Celtic Sea Salt shines as a true gem. Packed with 84 known minerals and trace elements, this extraordinary salt goes beyond just adding flavor to your dishes. Celtic Salt went viral on TikTok and generated 12M+ view recently

Topic #5
Jewelry Holder Organizer (Monthly Vol 1.2M, +1000%)

If you're someone who is constantly adding to an ever-growing jewelry collection, we're willing to bet you probably have tons of great pieces — but no great way to store them.

What's Next

Earrings gets strewn across the top of your dresser at the end of a long day, necklaces get tangled inside forgotten boxes, rings get chipped and scuffed in your nightstand drawer. But it's time to put an end to all that.